Admitted Students Day is the annual spring event that introduces newly accepted students to Pratt’s campus. The event had been cancelled for several years during the COVID-19 pandemic and was restarted in 2023, so emphasizing and celebrating the in-person nature of the occasion was key.
For Admitted Students Day 2023 I designed a graphic system based on a motif of overlapping and multiplying arcs of color that are consistently applied to signage, banners, printed programs and name tags.